Branding and
marketingfor
higher education
Customers today are searching for products & content across various forums. An increase in competition calls for managing acquisition cost, this can be done through understanding your audience.
On average E-commerce, brands have a conversion rate of 1%-2%. Brands need effective customer nurturing and retargeting to convert traffic into paying customers.
With increased competition, building customer loyalty has become challenging. Without constant engagement, brands can risk losing customers to competitors.
How do
we do it?
Build thought leadership
through content marketing
Gaining a reputation as an expert in a field can be invaluable for institutions as it helps them gain brand recognition and build trust. Through effective use of content marketing, educational institutions can nurture relationships with both students and parents as well as strengthen their brand.
68%
reduction in CPLs
Get discovered on Google
and increase your leads
Our content team along with our Search Engine Optimisation (SEO) specialists use a variety of on-page and off-page SEO techniques to drive higher organic traffic to your website. This helps your brand become more discoverable and is crucial to increasing leads.
75%
increase in digital leads
Gain greater brand credibility
through influencer marketing
Influencer marketing helps build credibility and trust in an institution as both parents and students alike are most likely to trust recommendations from influencers they follow.
Reach
millions of potential students